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Home » SEO » Case Studies

Case Studies

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Content Strategy Case Study: B2B Furniture Supplier

Our client had invested in search engine optimization (SEO) for a couple of years, with a primary focus on link building. We needed to diversify our SEO strategy in order to remain competitive in the organic search results and acquire...

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SEO Case Study: B2C Lead Generation – Domain Migration

Our client was in a high demand industry where local visibility was paramount, in the beginning of an aggressive growth plan (fresh off numerous acquisitions with many more on the horizon), and increasing regulatory pressure preventing them from actively engaging...

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SEO Case Study: Brick and Mortar Healthcare

While previously seen as an offline only industry, consumers are increasingly turning to the web to learn more about healthcare treatment options, reputation of the facilities, as well as information about their perceived ailment, in an attempt to self-diagnose. The...

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SEO Case Study: Health & Beauty Ecommerce

In a market dominated by historically-dominate big brands, our client was selling high quality, low cost products, direct to consumer through their site only. The client was not present in big box stores, 3rd party eCommerce retailers, etc. All sales...

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SEO Case Study: Google Penalty Recovery in Communications

Execute a disavow strategy for an Unnatural Link Warning and Manual Penalty a client received from Google. Unfortunately for the client, their previous marketing company built 100’s of low quality directory links. In addition to the low quality directory links,...

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SEO Case Study: Small Business in Home Improvement

In a market saturated by home improvement contractors, this small business had a difficult time standing out. The client’s singular focus was increasing its share of the residential market in the south central Pennsylvania area, so relevant leads were the...

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SEO Case Study: Consumer Goods

Upon completion of the 2011 “On Page” SEO optimization project, the client wanted to increase their organic traffic for both broad and very competitive national keywords by implementing a high-level link building and content creation strategy. Web Talent Marketing was...

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SEO Case Study: Large Ticket Consumer Goods

Our client came to Web Talent with the objective of increasing their online presence, sales, as well as increase traffic to their website in order to position their company as a thought-leader in their industry.

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SEO Case Study: Group Travel & Tourism

Our partnership with this client began with the objectives of expanding their digital presence, increasing site traffic, and generating more leads. In this case, our client is in the group travel and tourism industry, so online quote requests and completed...

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SEO Case Study: Legal Services

After finishing an overhaul of the client’s outdated website and implementing the onsite recommendations, Web Talent was engaged to increase leads and conversions through an aggressive SEO and PPC campaign. The client wanted to maintain their level of business in...

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SEO Case Study: Social Media in Career Services

The client had commissioned Web Talent to employ a SEO strategy to better compete with well-known competitors, increase traffic, increase conversions, and improve online rankings. Current traffic was minimal and although they had great content, it wasn’t visible.

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SEO Case Study: Ecommerce Beauty Google Penalty Recovery

Web Talent’s goal was to craft and employ an SEO strategy that aligned with the client’s desired results; to recover from a Google Penalty, better compete with well-known competitors, increase traffic and conversions, and improve online rankings before the Holiday...

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