Success is Much More than Metrics
Does your agency truly understand your business? Seriously, do they? Do they understand your unique selling proposition (USP) and how you compare to your biggest competitors? Do they understand your place in the market and what unique elements your consumers possess? Do they know the sites your customers turn to for expert advice? Do they figure out WHY you are spending your budget early, or is their only response that you need more budget?
This type of knowledge isn’t read on a sell sheet. It is learned by being in the trenches, digesting information alongside of your customers, using your products, speaking with your sales team, etc.
This is knowledge gained by a partner.
A partner is someone who truly cares about positioning your organization as the best option, for your specific audience. Not being everything to everyone, but everything to those who are interested in your story, your brand, your unique position in the market.
Our Approach and Our Expectations
We believe in transparent two-way conversations. We do our best work when we are fully engaged with a client who considers us to be an extension of their marketing department; a partner.
But in order to be an extension of your marketing department, we need to know your business and what makes your organization unique. That is why we take time to learn your business, not just apply cookie cutter tactics to all businesses.
Our expectations of our clients are an open means of communication and clear goals.
We both have a goal of executing a strategy that allows your business to grow, and maintaining open communication allows us to understand what you like, what you feel is missing, and how we can better tailor the campaign for optimal success. Our most successful clients discuss strategy options with us, challenge us on ideas, celebrate the wins, and regroup on the losses.
We are laser focused on executing strategies that deliver growth and if we clearly understand what your goals are, this allows us to better customize a campaign to achieve those goals; and provide measurement that means something vs. useless jargon. Teamwork wins Championships.
Our Commitment to Partnership
We truly value the continued satisfaction of our clients so it is no surprise that the clients who have been with us for the longest period of time, continue to showcase successes.
We don’t believe an organization should need to change digital marketing agencies to get new ideas. So we continue to stay up to date on the latest happenings in digital marketing and how we can apply them to your business.
This is why our average client has been with us over 2.5 years. Interested in learning how we can partner together to achieve digital marketing success? We would love to speak to you.