How to Create Successful Expanded Text Ads in AdWords

Read time: 3 minutes

Google released Expanded Text Ads (ETAs) in July of this year. ETAs will soon be the standard text ad format, so it’s important to get ahead of the curve and start implementing ETAs now. One Advantage of ETAs are that they allow you to add more text than before. This… Keep Reading


What we are Reading in Digital Marketing this Week (09-23)

Read time: 4 minutes

As digital marketers, we strive to be constantly up-to-date on the latest happening in the online world. We have Search Engine Optimization, Pay-Per-Click Advertising, Web Design, and more covered. Staying on top of digital news is our job and not only pushes us with our ideas and strategies but ensures… Keep Reading


What Industry Needs Content Marketing the Most?

Read time: 4 minutes

When a Marketing Manager, Consultant, Agency, or other party says the words ‘Content Marketing’ to the C-Suite, they usually think of the work that Red Bull is doing, or GoPro, or Marriott, or even the recent work by Mondelez to become a media company. Joe Pulizzi and Robert Rose have… Keep Reading


What we are Reading in Digital Marketing this Week (09-16)

Read time: 4 minutes

As digital marketers, we strive to be constantly up-to-date on the latest happening in the online world. We have Search Engine Optimization, Pay-Per-Click Advertising, Web Design, and more covered. Staying on top of digital news is our job and not only pushes us with our ideas and strategies but ensures… Keep Reading


Using Pokémon Go and Snapchat for Business

Read time: 5 minutes

If you’re looking for innovative ways to grow your business, it’s time to leverage two of the most downloaded smartphone apps: Pokémon GO and Snapchat. These apps, though very different each other, are a brand gold mine for increasing foot traffic in a brick-and-mortar store, while also reaching a larger… Keep Reading


Why Every Website Should Use Google Tag Manager

Read time: 5 minutes

Every single website needs Google Tag Manager. Stop reading this article right now and install Google Tag Manager, or better yet, call us and we’ll help you. Here’s why. No matter what your industry, vertical, or niche is, you probably have a website. You use this website to attract customers…. Keep Reading


What we are Reading in Digital Marketing this Week (09-09)

Read time: 2 minutes

As digital marketers, we strive to be constantly up-to-date on the latest happening in the online world. We have Search Engine Optimization, Pay-Per-Click Advertising, Web Design, and more covered. Staying on top of digital news is our job and not only pushes us with our ideas and strategies but ensures… Keep Reading


Local SEO Tips for Pet Retailers to Tackle Right Meow

Read time: 3 minutes

1. Improve the quality of your local citations. What are local citations? Citations are references to the name of your business and your address and they are important in generating accurate search engine results for queries related to your business. These citations should always match the information already on your… Keep Reading


Google Display Banner Ad Template Illustrator Files

Read time: 1 minute

AdWords releases new display ad formats (HTML 5, Responsive Ads, etc) every few quarters, which typically tend to outperform their previous counterparts.  The free tools provided by Google to make these banners also make strides in usability and functionality. However, many people still prefer to design their own ads in… Keep Reading

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